Organizational Context
UNHCR established digital connections to bring a broad base of supporters and leadership partners closer to refugees and UNHCR’s work beside establishing and strengthening relations with different public and private sector partners in the MENA Region to cover funding gaps through digital and traditional multi-channel outreach.
In support of the Leadership Giving (LG) and Individual Giving (IG) programmes in MENA, The Private Sector Partnership unit (PSP) needs to hire a creative/conceptual English Copywriter to lead on the English digital content for UNHCR's MENA Digital Hub and help tell compelling stories about refugees to the world.
This includes taking the lead on English copywriting and producing top English content including text link advertisements, banner advertisements, emails, site content articles, social media content landing pages, newsletters and letters besides creating straplines, slogans, body copy, jingles and scripts.
Functional Statement
Accountability
Conceptually develop compelling and creative campaigns with input from different stakeholders.
Provide timely English digital content for emails, social media, digital and website.
Support the delivery of visual communication materials for the digital team.
Responsibility
Writing and coordination of content briefs for interviews, filming and photography among refugees for PSP MENA and PSP global campaigns and activities.
Liaison with HQ, MENA Bureau and country offices to support content gathering as well as gain feedback and approvals for all PSP MENA original content.
Research and writing (English) of PSP MENA online platforms and web pages.
Writing and direction of PSP video production (350+ videos per annum)
Research, writing and editing support to PSP Donor Relations teams (Campaigns, appeals, reports and impact content)
Research, writing and editing support to the Islamic Philanthropy (Zakat) teams (Appeals, reports and impact content)
Research, writing and editing support to the Face 2 Face teams (video production, visuals, pitch cards)
Proofreading and editing of a wide range of material (telemarketing scripts, emails, reports, press releases) to support PSP MENA colleagues.
Speech writing, news writing, blog writing, and writing of social media content to support PSP MENA campaigns, engagement and activities.
Support the delivery of visual communication materials for the digital team.
Take ownership of copy briefs and answer them to a very high standard.
Perform other related duties as required.
Authority
Take ownership of copy briefs and answer them to a very high standard.
Check all copy that generated by team members and offer feedback when necessary.
Intervention Sectors
Refugees
Location
- Lebanon
- Beirut
- Beirut
Application Deadline
Organisation
Salary Range
> 3000 (USD)
Contract Type
Full Time
Application Submission Guidelines
Interested qualified external persons meeting the requirements of the attached Job Description can apply online through the following website: https://lb.unhcrjobs.org/ no later than COB 22/07/2020.
Please note that only applications received through the above website will be accepted and no applications will be accepted through email.
Only short-listed candidates will be contacted. UNHCR does not charge a fee at any stage of the recruitment process (application, interview meeting, processing, training or any other fees). UNHCR strongly encourage qualified female applicants for this position, applications form individuals with special needs are encouraged. Shortlisted candidates may be required to sit for the written test and/or oral interview.
UNHCR is committed to diversity and welcomes applications from qualified candidates regardless of disability, gender identity, marital or civil partnership status, race, colour or ethnic and national origins, religion or belief, or sexual orientation. UNHCR has a ZERO TOLERANCE policy on sexual exploitation and abuse, and sexual harassment. Successful candidates will be subject to mandatory UN Sexual Exploitation and Abuse and Sexual Harassment clearance check prior to receiving an offer.
UNHCR does not charge a fee at any stage of the recruitment process (application, interview meeting, processing, training or any other fees).
Requires a Cover Letter?
Yes
Experience Requirements
1 to 2 years
Education Degree
Bachelor Degree
Education Degree Details
Essential Minimum Qualifications and Professional Experience Required
University Degree in Communication or Sociology, Journalism, Copywriting, Public Relations or another associated field.
Minimum 1-year relevant experience with graduate degree as a Creative Writer, conceptualizer or as a web content writer.
Experience of graphic design and video software is a plus.
Strong agency background in campaign development and creative copywriting
Must be able to distil complex technical/scientific information into effective campaign-level messaging and develop unique value propositions (experience with new product launches preferred)
Experience in presenting creative work in a visually compelling way to clients and team.
Experience with e-mail marketing best practices is a plus
Experience with optimizing content for today’s SEO requirements.
Advanced knowledge and experience in writing and producing content for several digital media channels and digital advertising requirements.
Experience in writing engaging social media content.
Some experience with online marketing and lead generation.
A deep understanding of consumers and what motivates them online.
Experience in adopting content to needs of different target audiences, excellent stylistic skills and experience in drafting different types of materials in English (human-interest stories, interviews, landing pages, social media etc.).
Humanitarian Experience - cause oriented.
Desirable Qualifications & Competencies
Excellent overall writing skills in a number of different styles/tones and impeccable spelling and grammar.
Familiarity with creative processes and techniques.
Expert writing skills, editing and proof-reading abilities in English
Ability to write concise, attention grabbing and hard-hitting copy that puts the message across, especially for digital.
Keen attention to detail, high regard for quality are essential.
Great research, organizational, and learning skills.
Ability to work on multiple projects simultaneously and meet deadlines
Excellent knowledge/familiarity with the cultural intricacies of the Arab/Gulf countries.
Social Perceptiveness: producing content that is relevant to the organization's environment and understanding reactions of people to this content.
Be a real team player and be driven by numbers and success.
Knowledge of best practices for digital creative, segmentation, dynamic content, testing methodologies, deliverability.
Knowledge of e-campaign performance drivers and optimization techniques.
A persuasive and confident approach to creativity.
Ability to thrive in a fast-paced, high-volume environment.
Fluent in English, (knowledge of Arabic is a plus).
University Degree in Communication or Sociology, Journalism, Copywriting, Public Relations or another associated field.
Minimum 1-year relevant experience with graduate degree as a Creative Writer, conceptualizer or as a web content writer.
Experience of graphic design and video software is a plus.
Strong agency background in campaign development and creative copywriting
Must be able to distil complex technical/scientific information into effective campaign-level messaging and develop unique value propositions (experience with new product launches preferred)
Experience in presenting creative work in a visually compelling way to clients and team.
Experience with e-mail marketing best practices is a plus
Experience with optimizing content for today’s SEO requirements.
Advanced knowledge and experience in writing and producing content for several digital media channels and digital advertising requirements.
Experience in writing engaging social media content.
Some experience with online marketing and lead generation.
A deep understanding of consumers and what motivates them online.
Experience in adopting content to needs of different target audiences, excellent stylistic skills and experience in drafting different types of materials in English (human-interest stories, interviews, landing pages, social media etc.).
Humanitarian Experience - cause oriented.
Desirable Qualifications & Competencies
Excellent overall writing skills in a number of different styles/tones and impeccable spelling and grammar.
Familiarity with creative processes and techniques.
Expert writing skills, editing and proof-reading abilities in English
Ability to write concise, attention grabbing and hard-hitting copy that puts the message across, especially for digital.
Keen attention to detail, high regard for quality are essential.
Great research, organizational, and learning skills.
Ability to work on multiple projects simultaneously and meet deadlines
Excellent knowledge/familiarity with the cultural intricacies of the Arab/Gulf countries.
Social Perceptiveness: producing content that is relevant to the organization's environment and understanding reactions of people to this content.
Be a real team player and be driven by numbers and success.
Knowledge of best practices for digital creative, segmentation, dynamic content, testing methodologies, deliverability.
Knowledge of e-campaign performance drivers and optimization techniques.
A persuasive and confident approach to creativity.
Ability to thrive in a fast-paced, high-volume environment.
Fluent in English, (knowledge of Arabic is a plus).
Arabic
Fluent
English
Fluent
French
None
Hide guidelines for wrong answers
No