Consultant- Social Media

Anera Background

Since 1968, Anera has helped refugees and others hurt by conflicts in Palestine, Lebanon and Jordan live with purpose and hope.

Anera, which has no political or religious affiliation, works on the ground with partners in Palestine (West Bank and Gaza), Lebanon and Jordan. We mobilize resources for immediate emergency relief and for sustainable, long-term health, education, and economic development. Our staff serve in their communities, navigating the politics that constrict progress to get help where it’s needed most.

That’s how Anera received more than $219 million in support of programs in 2024 alone, and it’s how we will keep building better lives until hope finds its way in the Middle East.

Objective of the Service 

The Social Media coordinator & Content Creator will lead the strategy implementation, planning, content creation, and management of content across all Nahno digital platforms. 

Nahno Volunteer is the national volunteering platform under the leadership of the Ministry of Social Affairs in Lebanon in partnership with UNICEF, funded by the Netherlands, and implemented by Anera and Live Love.  

The role aims to increase youth engagement, awareness, and participation, while ensuring that content reflects the program’s objectives, values, and donor expectations. This position will also provide technical guidance to the team on social media best practices and analytics.

Scope of Service

The Social Media Consultant will:

Strategy & Planning:

• Develop and implement a comprehensive social media plan and content strategy aligned with Nahno Volunteer’s program objectives, communications strategy and guidelines, in coordination with MOSA and UNICEF.
• Plan content calendars, campaigns, and provide support for initiatives aimed at engaging youth and stakeholders.
• Collaborate with program teams to ensure messaging reflects project priorities, events, and learning outcomes.
• Lead coordination, clearance, and liaison efforts with internal teams, partners, and relevant stakeholders to ensure alignment, timely approvals, and smooth implementation of activities.

Content Creation & Management:

• Produce high-quality, engaging content (text, graphics, photos, videos, infographics) for all Nahno Volunteers  platforms.
• Ensure consistency in branding, tone, and messaging across platforms.
• Optimize content for reach, engagement, and impact using platform analytics.

Platform Oversight & Analytics:

• Manage all Nahno social media platforms and the Nahno volunteer platform content.
• Oversee community management across platforms, including responding to direct messages, comments, and audience inquiries.
• Monitor platform performance and generate monthly analytics reports.
• Recommend improvements based on data insights and audience feedback.

Stakeholder Engagement & Collaboration:

• Coordinate with internal teams, partners, and external stakeholders for content contributions and approval.
• Attend coordination meetings with MOSA and other relevant stakeholders, and present social media developments, performance metrics (reach, engagement, growth), and planned strategies.
• Support event promotion, campaigns, and youth mobilization activities through digital channels.
• Ensure alignment with donor visibility requirements.
• Attend weekly and/or bi-weekly coordination meetings with the platform’s communications committee to align on messaging, priorities, and content planning.

Capacity Building & Support:

• Provide guidance and training to team members on content creation and social media management.
• Maintain up-to-date knowledge of social media trends and best practices.

Key Deliverables

• Monthly social media plan and content strategy.
• Monthly content calendars and campaign plans.
• High-quality digital content for all Nahno platforms, including graphics, videos, and posts.
• Monthly analytics and performance reports with recommendations.
• Documented social media guidelines and best practices for internal teams.

Timeframe and Reporting

Duration: 3 months renewable based on funds availability.

Dual Reporting: Reports directly to the Nahno Volunteers Project Manager and Communications Manager with close coordination with project officers and other communications staff.

Qualifications and Competencies

• Bachelor’s degree in Communications, Marketing, Media, Design, or a related field.
• Proven experience in social media management, content creation, and digital campaigns.
• Proficiency in design and editing tools (e.g., Canva, Adobe Suite, video editing software).
• Experience in youth engagement, community programs, or NGO projects is an asset.
• Strong organizational, planning, and time management skills.
• Excellent written and verbal communication skills.
• Creative, innovative, and able to produce high-quality visual and written content.
• Ability to work independently and collaboratively in a fast-paced environment.
• Strong analytical skills for interpreting digital metrics and optimizing campaigns.
• Knowledge of social media trends, youth engagement strategies, and community mobilization.

Equal Employment Opportunity

Anera strives to be an equal opportunity employer and does not discriminate in employment on the basis of race, color, creed, political or national views or background, ethnicity, religion, age, handicap, sex, or any other factor unrelated to ability to perform the required work. Anera does give strong preference in employing Lebanese, Palestinian, or other resident Arab nationals (other than for the country director position and internships). In all cases, recruitment decisions are first and foremost based on merit and qualifications. Anera holds local project institutions to the same standards.

Code of Conduct

Anera is committed to conducting its operations with the highest standards of honesty, integrity, and professionalism across all contexts in which we work. We strive to deliver high-quality services and maintain a reputation built on fairness, respect, responsibility, and sound judgment. All employees, managers, officers, and representatives are expected to uphold these standards at all times and act per their duty of loyalty to Anera. No individual may misrepresent the organization or speak on its behalf without proper authorization. Confidential and sensitive information—including financial data, strategic plans, or information related to partners and beneficiaries—must be handled with the utmost discretion and only shared on a need-to-know basis, in line with Anera’s confidentiality and privacy policies. Any violation of the Code of Conduct may result in disciplinary action, up to and including termination. The level of disciplinary response may take into account whether the violation was self-reported and whether the individual cooperated in the investigation process.

Our values:

We are inspired: We are committed to energize, engage, and motivate others to forge the best outcomes for the diverse communities we serve.

We are people-centric: We are respectful and empathetic. We believe that each person, no matter their circumstances, embodies promise and has the power to shape the lives of their community and world.

We are collaborative: Teamwork and collaborative action are at the heart of how we do our work and deliver results.

We are versatile: In a region burdened by obstacles, we make the right connections to find a way and bring can-do, innovative approaches to everything we do.

We are impactful: We make a lasting difference in the lives of those we serve by delivering impactful solutions at the local community level.

We are accountable: Our words, actions and results stay true to our mission and values.