TIF - Sr. Communications Specialist

Project Background:

The USAID/Lebanon Trade and investment Facilitation (TIF) activity will facilitate the export of Lebanese goods and services to generate foreign exchange through investments and business enabling environment reform that simultaneously promote job creation, income generation, and improved livelihoods throughout the country. TIF has three objectives: 1) increased exports of Lebanese goods and services, 2) investment facilitation leading to increased domestic investment, and 3) improved business and investment enabling environment. Communicating results through outreach and sharing knowledge with private and public sectors is a crosscutting objective.

Purpose:

TIF is looking for a Communications Specialist with proven strong experience in social media to provide support to the communications team and the overall TIF team.

Responsibilities and key t1asks:

In collaboration with TIF communications team, she/he will:

• Support in the implementation of TIF communications strategy.
• With the support of TIF communications, plan, create, publish and share creative and engaging multimedia content across multiple platforms, including original text, images, and video.
• Produce social media content that increases brand awareness and encourages community members to engage with the brand.
• Manage and facilitate social media communities.
• Monitor, track, analyze and report on performance on social media platforms and suggest content optimization.
• Support the communications team in following up on implementation of TIF’s ongoing activities.
• Support in organizing events.
• Support in updating and organizing TIF communications tools and materials.
• Ensure the correct use of all the branding elements in internal and external communications materials and public events.
• Support in other communication-related tasks.

Qualifications:

• A university degree in communications, journalism, or any related field.
• At least 7 years of professional experience in communications, social media, or any related field.
• Excellent knowledge of Facebook, Instagram, LinkedIn, Twitter and other social media best practices.
• Demonstrated excellent content-creation skills.
• Good understanding of social media KPIs.
• Experience working with donor institutional structures is desirable.
• Advanced language proficiency in Arabic and English.