Background on Step-by-Step
Step-by-Step (SbS) is an evidence-based, self-help digital mental health intervention developed by the World Health Organization (WHO) in collaboration with the National Mental Health Programme (NMHP) at the Ministry of Public Health in Lebanon. It is implemented in Lebanon in partnership with Embrace. SbS aims to support individuals experiencing symptoms of depression and anxiety through a five-session self-help program that is available through a mobile app or website.
The program uses a guided storytelling format along with illustrations to introduce users to practical techniques such as behavioural activation, stress management, and problem-solving. The original adult version of SbS features a cartoon-character story divided into an introduction and five sessions, each including around the narrative follows a relatable character’s journey and challenges, making psychological techniques more engaging and easier to apply.
As part of the adaptation of Step-by-Step for adolescents aged 14–17, the project requires the production of animated video content to visually present therapeutic techniques and story-based interactions in an engaging, developmentally appropriate, and culturally sensitive way.
Objective of the Position:
The Video Animator will be responsible for animating a series of videos for the adolescent version of the Step-by-Step intervention, based on pre-existing illustrated characters and backgrounds.
The objective of the animated videos is to:
Enhance adolescents’ understanding of therapeutic techniques through visual demonstration
Increase user engagement and retention within the application
Ensure consistency and continuity between illustrations, characters, and animated content
Provide both short and extended versions of key exercises to accommodate different user needs
Animation Scope:
The animator will be responsible for producing the following animated content:
1. Session-Based Story Animations
6 animated videos, one per session
Approximate duration: 1.5 minutes per video
Videos will feature interactions between 5 main adolescent characters and one adult character already designed
Animations will follow the approved storyline and session objectives
2. Psychoeducational Technique Animations (images, texts and sign language)
For each of the following techniques:
Breathing exercise
Grounding exercise
The animator will produce:
One short version (~2 minutes)
One long version (~4 minutes)
Characters and Settings
Characters
A total of 6 main characters interacting throughout the animations
Character illustrations are already available and must be strictly adhered to
Backgrounds / Locations
Animations will be set within pre-approved backgrounds, including but not limited to:
Bedrooms and other rooms in the home
Staircases and living areas
School playground and classroom
Green spaces
Workplace
Roads, sidewalks, and outdoor urban settings
Backgrounds will be reused across scenes to ensure visual consistency and efficiency.
Coordination and Collaboration
The animator is expected to coordinate closely with the existing illustrator to ensure visual consistency between static illustrations and animated content
Ongoing coordination with the SbS Project Coordinator is required throughout the assignment
The animator may be asked to make revisions based on feedback from:
Project team
NMHP Committee
Advisory board members
Adolescent focus group discussions
Specs:
Video specs:
Resolution: For Vertical 1080 × 1920 px (Full HD, 9:16)
For Horizontal 1920 × 1080 px (Full HD, 16:9)
Format: MP4 (H.264 codec)
Frame rate: 25 fps
Orientation: Horizontal and Vertical
Max file size: ≤ 30 MB per animation
Sign Language to be included in 1 animation video + Breathing and Grounding Videos
Audio:
Subtitles required for both English and Arabic
VO required in both English and Arabic
Responsibilities:
The Video Animator is required to:
Animation Development
Review session content and psychoeducational scripts provided by the project team
Animate characters and scenes using the existing illustrations and approved backgrounds
Ensure animations are developmentally appropriate, culturally sensitive, and aligned with therapeutic goals
Technical Requirements
Deliver animations in formats compatible with mobile application integration
Ensure smooth transitions, clear pacing, and accessibility-friendly visuals
Communication and Revisions
Develop and follow an agreed-upon work plan and timeline
Participate in regular check-ins with the project coordinator
Implement a story board for each animation and up to two rounds of revisions per video based on consolidated feedback
Minimum Qualifications and Professional Experience:
Education
Bachelor’s or Master’s degree in animation, multimedia design, graphic design, or a related field
Experience
Minimum 5 years of professional experience in animation and video production
Proven experience producing animated content for adolescents or youth
Experience in health, mental health, or educational content is a +
Skills:
Strong 2D animation skills
Ability to animate existing illustrated characters
Excellent time management and organizational skills
Strong communication and teamwork skills
Cultural sensitivity and understanding of the Lebanese context
Ability to work under tight deadlines
Digital Literacy:
Advanced knowledge of animation and video editing software (e.g., After Effects, Premiere Pro, Toon Boom, or equivalent)
Proficiency in cloud-based collaboration tools (OneDrive, Google Drive, etc.)
Comfortable working with remote teams and virtual meetings
Tools:
The animator is expected to use their own equipment (laptop, software, licenses) to complete the assignment.
- Lebanon
- Bonaire
Interested applicants should submit their at quotes@embracelebanon.org with subjectDigital Video Animator for Step-by-Step (SbS) – Adolescent Adaptation including:
A brief cover letter outlining relevant experience
CV
Portfolio
Proposed cost_ full proposal on the budget and the expenses for delivering the above-mentioned services