Freelancer Digital Communications Assistant

The Goethe-Institut is the Federal Republic of Germany’s worldwide cultural institute. We promote knowledge of the German language abroad and cultivate international cultural cooperation.

The Goethe-Institut Lebanon is implementing since 2019 the project FANTASMEEM, which aim is to support the design industry in Lebanon as part of the Cultural and Creative Industries through targeted capacity building, fostering cultural / social / environmental entrepreneurship, and encouraging collaborations and knowledge sharing.

Ebtedy, the Knowledge Platform on Cultural and Creative Industries is implemented by the Goethe-Institut Cairo since April 2019. The platform makes information and practical tools in Arabic and English available, offering free online resources, best practice examples and lessons learned from creative and cultural actors in the MENA region as well as capacity building measures such as training programs and mentorship. It belongs to the same umbrella project like FANTASMEEM, promoting the emerging markets of cultural and creative industries in Africa and the Middle East.

The Goethe-Institut Lebanon is looking for a Digital Communication Assistant starting from mid of February 2022 until the end of November 2022 to work as a freelancer on the two independent projects FANTASMEEM and Ebtedy.

Services to be provided by the Digital Communication Assistant: 

• Familiarization with the content, structure and needs of both the FANTASMEEM and the Ebtedy projects
• Assist the FANTASMEEM and the Ebtedy teams to implement a communication and outreach strategy to raise awareness on the project's support programs and activities through different online and offline channels
• Fine-tune the social media strategy to increase the reach of FANTASMEEM and Ebtedy content (existing and new) and implement this strategy on an ongoing basis
• Develop new ideas and concepts and implement innovative tools that can help increase the visibility of FANTASMEEM and Ebtedy online
• Develop interactive online tools to engage the community of designers in Lebanon and support the Ebtedy team to reach and address the creative scenes in Lebanon, Jordan and Iraq
• Combine social media activities of FANTASMEEM and Ebtedy with those of other related projects of the Goethe-Institut
• Research and suggest relevant content for the different social media series and other communication efforts of FANTASMEEM and Ebtedy
• Update the content of FANTASMEEM webpage with news on project activities and with materials produced within the project
• Regularly report on the performance of the communication tools and social media campaigns and give recommendations on how to improve outreach and visibility for both projects

For information:  @fantasmeem.program (Instagram/ Facebook)  

The requirements:

• At least three years of professional experience in the communication sector with a focus on online communication
• Proven experience in the development and successful implementation of online outreach strategies, professional experiences in the cultural field
• Advanced knowledge of social media to analyze, broaden audience reach and improve engagement with shared content
• Proficiency in English and Arabic, both spoken and written
• Based in Lebanon or elsewhere but with temporary visits to Lebanon