Copywriting and content generation officer

Essential Responsibilities and Duties

1.     Become familiar with LRC activities and services, target audience and competitors’ activities

2.     Visit Lebanese Red Cross centers to identify and develop content to be used in local external communications campaigns.

3.     Support LRC local branches in developing tools for local communications.

4.     Set up and manage internal information sharing network to collect pictures and human interest stories.

5.     Brainstorm visual and copy ideas with external communications and fundraising teams as well as relevant operational departments.

6.     Create campaigns’ communications including taglines and calls to action.

7.     Modify copy to suit LRC needs.

8.     Ensure that all content is accurate and ethical.