Digital Fundraising Officer

Main Role

The Digital Fundraising Officer is in charge of managing the donor journey for the Individual Giving Program including mailing campaigns, responding to donor queries, analyzing data and media channels, and handling the fundraising component of the CRM.

Essential Responsibilities and Duties

• Developing, planning and monitoring individual giving fundraising campaigns with focus on e-mail communication with individual donors of LRC
• Proposing content for all digital channels like website, social media, etc. with the goal of increasing donations
• Handling the cloud-based CRM related to the individual giving program (Salesforce, Customer Relationship Management System)
• Establishing fundraising reports and KPIs on the CRM
• Developing and handling donor journeys on the CRM
• Cooperating with external service providers in relation to the CRM, website, and social media pages
• Cooperating closely with the LRC finance Section in relation to donations received, receipts and letters of thanks

Function Specific Experience

• Experience in digital communication and promotion required
• Experience in Salesforce and/or certificates in Salesforce (i.e. Salesforce administrator, Marketing Cloud administrator) are a major advantage
• Know-how in SEO/SEM and/or google technologies and tools like AdWords, Analytics, Display Network
• Fundraising and/or CRM background or experience are preferred
• Good reporting skills
• Good communication skills
• Analytic and structured thinking

Industry Related Experience

• Experience in similar volunteer-based organizations or humanitarian organizations is preferred

LRC  has a zero-tolerance policy on conduct that is incompatible with the Red Cross Red Crescent values and principles, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. LRC also adheres to strict child safeguarding principles. All selected candidates will be expected to adhere to these standards and principles and will therefore undergo severe reference and background checks.

All applications will be looked at and treated with the strictest confidentiality and transparency.